Discover and Communicate Your Passion: Personal Branding online has evolved from nonsensical trademark names to descriptive words that tell people who you are and what your passion is in life. Take, for example, Xerox: this name had no genuine importance until the machines turned out and people used them as a common meaning for photocopying papers. While the brand is now known worldwide, the brand has been completely diluted to a nonexclusive implying that is difficult to safeguard as being special and expressive of an organization brand. So as to make a brand name today, you need to give uncommon thoughtfulness regarding the characteristics that make this name special and how it is graphic of what you do or your identity in business or life.
PERSONAL BRANDING OF PERSONAL BRANDING
In a way, we all come into this world with our own personal branding: Our names. This tells members of our family and the people we meet who we are but doesn’t really express our personal qualities. Sometimes, people acquire nicknames or make up their own to help express more of their own unique qualities, and this is used as a form of group personal branding. If that personal branding also expresses what your passion in life is, you can use it to help promote yourself to others. Personal branding, as well as business branding, is all about conveying your self-image to others in a way that what they perceive is identical to what you are projecting to them.
PERSONAL BUSINESS BRANDING
If you have a domain name, that’s a form of business branding, just like your business name is. These tend to be more expressing of the products and services offered rather than of the personal qualities of the owner. In the past, in conventional advertising, you would know the business name before you learned the owner’s name. However, with so many people using social networks these days, personal branding is becoming equally important in business and company branding.
Whether you choose one, the other, or both to promote, the idea is to project your passion to a bigger audience. If your passion is connecting others to their soul mates, then you might use a business or personal name with the word love in it. That’s your passion. It’s not as hard as it seems to think up a few choice brand names to try out. What is hard is reserving them online when so many have already been snapped up by others.
Brainstorm and Research Your Branding
That’s why in order to get a good one, you have to start to brainstorm early. It’s going to take a while to come up with a brand name that you love and that is also available as a domain name. One thing is certain: most two-word-phrased domain names are already taken. You will probably have to go with three words or more, or you might try purchasing a smaller domain name from someone who is squatting on it and waiting for a buyer to offer him/her some money.
DO RESERVE YOUR PERSONAL NAME OF PERSONAL BRANDING
Even if you’re not going to use it for business, you will want to reserve as many profiles and even a domain name with your name in it. Celebrities with established careers already have lawyers who do this on a regular basis for them. However, if you start your business brand and then you suddenly achieve fame in the middle of it all, you’ll probably end up paying someone else to give back your personal brand name on the Internet. There are many opportunists out there who go out and try to reserve names like Paris Hilton or other notables with large followings. If your following increases, so will the number of fake spammers out there, and you want to be ready by having already reserved your name on the biggest sites like Facebook, Twitter, and a personal branded .com name.
Hop online now and check to see what’s available for your domain name possibilities using Whois.net. You can check a variety of different extensions besides .com sites. If the domain is already reserved or bought, you will see the owner of the domain name. It will also tell you whom you can contact should you want to try and buy the name. Otherwise, you can get onto popular hosting sites of your choice and try to register the domain name.
Whois.net will also tell you (when it’s not available) what other names you might try to reserve instead that are available. Typically they are the Previous solution With the word my or something similar but are slightly different. You can even register the domain name right there for a charge of $9.95/year.
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Personal Branding | How To Build Your Personal Brand Online
Discover and Communicate Your Passion: Personal Branding online has evolved from nonsensical trademark names to descriptive words that tell people who you